{"id":2356,"date":"2010-07-30T14:30:11","date_gmt":"2010-07-30T12:30:11","guid":{"rendered":"http:\/\/www.jaws-3d.com\/blog\/?p=2356"},"modified":"2010-07-30T14:57:22","modified_gmt":"2010-07-30T12:57:22","slug":"promotion-power-from-universal-u-s-a1983","status":"publish","type":"post","link":"https:\/\/www.jaws-3d.com\/blog\/?p=2356","title":{"rendered":"Promotion Power from Universal (U.S.A\/1983)"},"content":{"rendered":"

\"\"<\/a>Ce kit promo, agr\u00e9ment\u00e9 d’ un sticker Jaws 3-D<\/strong>, est un article plut\u00f4t rare destin\u00e9 avant tout aux exploitants, \u00e0 la presse, aux radios et aux t\u00e9l\u00e9visions locales. Il regroupe quelques id\u00e9es (la plupart du temps saugrenues) couch\u00e9es sur papier permettant d’ assurer une promotion originale pour le blockbuster<\/em> de l’ \u00e9t\u00e9 83. Une merveille pour tout ceux qui peinent niveau imagination…\u00a0 On y trouve ainsi un quiz li\u00e9 aux films aquatiques, des concours radio, une pr\u00e9sentation du making-of<\/em> Sharks don’ t die<\/strong>, des jeux, des suggestions de d\u00e9corations pour les cin\u00e9mas (aquarium et plongeur en plastique…) et de menus pour les restaurants… Les c\u00e9l\u00e8bres Shark Facts<\/em> sont disponibles, quant \u00e0 eux, sous la forme d’ un ad-slick<\/em> au format A4 au m\u00eame titre que le d\u00e9sormais indispensable Tee-shirt Jaws 3D<\/strong> Official Shark patrol<\/em>.<\/p>\n

\"\"<\/a>Dans les documents improbables, on notera The Jaws Olympics<\/strong> (concours de la plus grosse trace de m\u00e2choire dans un sandwich), les avertissements concernant les soldes estampill\u00e9s Jaws 3D<\/strong> (avec son slogan particuli\u00e8rement efficace Take the bite out of high prices<\/em>), l’ annonce concernant le requin Kodak<\/em> pour photomaton, l’ \u00e9mission de radio diffus\u00e9e en direct dans une piscine locale et le Shark Hunter<\/em> d\u00e9ambulant en combinaison dans les rues d’ une grande ville… Bien \u00e9videmment, rien n’ indique que toutes ces concepts aient \u00e9t\u00e9 appliqu\u00e9s lors de la promotion du film. A notre grand regret.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ce kit promo, agr\u00e9ment\u00e9 d’ un sticker Jaws 3-D, est un article plut\u00f4t rare destin\u00e9 avant tout aux exploitants, \u00e0 la presse, aux radios et aux t\u00e9l\u00e9visions locales. Il regroupe quelques id\u00e9es (la plupart du temps saugrenues) couch\u00e9es sur papier permettant d’ assurer une promotion originale pour le blockbuster de l’ \u00e9t\u00e9 83. Une merveille […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[17],"tags":[],"class_list":["post-2356","post","type-post","status-publish","format-standard","hentry","category-promo"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2onKy-C0","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2356"}],"version-history":[{"count":6,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2356\/revisions"}],"predecessor-version":[{"id":2365,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2356\/revisions\/2365"}],"wp:attachment":[{"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jaws-3d.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}